The Web Is Full of Teleports but We Still Make People Work for Content

First, what do I mean by that?

I think links are underrated. From your favorite sites to the chapters on ebooks, they act as teleportation devices—anywhere you can click or tap. And it ultimately saving you time.

So why document steps to get from A to Z when you could send people to Z (or, maybe more accurately, Y—a single click from Z)?

At the time of my writing this, one example of documentation that gets under my skin a bit is Etsy’s “How to Close Your Etsy Shop”.

To close your Etsy shop:

1. On Etsy.com, click Shop Manager.
2. Click Settings and select Options.
3. Click the Close Shop tab.
4. Click Close Shop. Please answer our short survey before closing your shop.

Simple enough, right? Sure, it’s not many steps. But if I’m a shop owner, which I was, and I want to close my Shop, why not say something like:

To close your Etsy shop, visit the Close Shop tab in your Shop Manager.

From there, they’d see any further instructions—instead of having to remember steps or repeatedly swap tabs. That’s a little more approachable to me. What do you think, though? Let me know with a comment, if you’d like!